Product designer

Andrew Doran

I’m a product designer that integrates empathy, heuristics, and colour theory to create accessible end-to-end experiences for web and mobile.

I enjoy working with companies where I can create and maintain robust design systems, standardize user interviews and testing processes and work with developers to achieve a pixel-perfect design-to-development-handoff.

I follow agile methodologies and have extensive knowledge and practical experience with a spectrum of design practices.

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Experience

Product designer

Method:CRM

January 2018 – Present / Toronto, Canada

As a product designer at Method:CRM I am responsible for the end-to-end design process, including but not limited to: user interviews, user testing, design system management, wireframes, and high-fidelity designs, design-to-development handoff, resource management, and product planning.

UI / UX Designer

Telna-KnowRoaming

March 2015 – December 2018 / Toronto, Canada

At Telna-KnowRoaming I created websites, mobile applications, and dashboard-type layouts. I used my expertise to display complex information and content in a clean and simple form for end-users. Other notable projects executed include robust style guides for both brands, Telna and KnowRoaming.

Secondary to UI/UX Design at Telna-KnowRoaming, I supported our developers by providing industry-standard HTML5 and CSS.

Creative Director

Marathon Watch Company

April 2012 – March 2015 / Toronto, Canada

As a creative director at Marathon Watch Company, my role was to establish a unified vision within the company. At Marathon, I worked on a wide spectrum of design schools such as graphic and web design, package and product design, as well as advertising and marketing. The assets I designed varied from business cards and binocular packaging to high-end military watches and timing devices. Marathon allowed me to explore different stylistic approaches when designing products and the canvases that enclose them.

Skills

Research

User interviews, user testing, user flows, user personas, journey maps, A/B testing, surveys

Design

User interface design, user experience design, accessibility (ADA & WCAG), Design systems management, branding & identity, responsive web & mobile

Prototyping

Wireframes, high fidelity, Interactive prototype, responsive web & mobile, ready for development handoff

Industry knowledge

Atomic design, user-centred design, heuristic evaluation, information architecture, color theory, HTML & CSS

Values

Orientation to detail

By applying a strong sense of detail and thorough and precise work, I enable both myself and my teammates to be more efficient.

Transparency

I believe in the philosophy of sharing information and designs to benefit an entire organization.

Innovation & growth

I challenge myself by finding new ways to solve existing problems, especially when it comes to exploring new technologies and growing as not only an employee but a person as well.

Customer-centric

I put pride in my ability to provide the best quality experience for customers.

Communication

I enjoy working with and sharing information between multiple teams, stakeholders and various levels of seniority.

Team spirit

I’m a social creature who works well with teams and promotes healthy communication and shared responsibility.

Toolkit

Figma, Sketch, Abstract, InVision, Jira, Slack, Maze, User Interviews, Marvel App, HTML, CSS, LESS, Adobe Creative Cloud, Google Suite, Office Suite, Notion

Education

Image arts: New Media

Ryerson University

August 2008 – April 2012 / Toronto, Canada

The New Media Arts program at Ryerson focuses largely on interactive design, in a rapidly evolving ecosystem that moulds together the realms of art, design, and technology.